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BrightPensioenMaking pension planning effortless with a smart calculator
Key Facts
Client
BrightPensioen
Services
Technical direction & guidance | Digital Product Development
Summary
BrightPensioen wanted to give customers a clearer understanding of how pension costs differ from the competition. They needed an interactive tool that could calculate and compare costs instantly. Two Point O, based on the design and concept from JungleMinds, developed a user-friendly pension cost calculator in just three weeks, seamlessly integrating it into BrightPensioen’s website. The tool makes pension planning more transparent—helping users make smarter financial decisions with ease.
Key results
- 1
Custom-built pension calculation tool delivered in just three weeks
- 2
Seamless integration with BrightPensioen’s website and branding
- 3
Simplified complex pension calculations for better user understanding
- 4
Positive client feedback and continued engagement post-launch
Turning complex numbers into simple insights
Understanding pension costs can feel overwhelming. Many providers charge percentage-based fees, making it difficult for individuals to see exactly how much they’ll lose to costs over time. BrightPensioen, however, takes a different approach—offering a fixed, transparent fee structure that ensures more savings stay in the customer’s pocket.
To illustrate this cost difference, we created a dynamic, easy-to-use online tool where users can instantly see how much they could save over time. Jungleminds created the design and concept with the intention of making pension planning clearer and more accessible to everyone, a mission we are honoured to contribute to. Together, we helped BrightPensioen launch this online calculator as a free digital product for their customers.
Delivering a seamless, user-friendly experience
After a solid handover by our partner and sister company JungleMinds, Two Point O developed the tool on time, within budget, and fully aligned with BrightPensioen’s brand.
The final solution:
✅ Matches BrightPensioen’s website design and UX ✅ Eliminates the need for manual calculations ✅ Helps users make more informed financial decisions ✅ Reinforces BrightPensioen’s commitment to fairness and transparency
Following the launch, BrightPensioen praised the tool in multiple social media posts, highlighting its value in empowering customers with financial clarity. We are proud that this tool not only helps our customer reach their clients with something new, but that the tool itself also impacts peoples' lives by opening up about hidden fees and offering an alternative.
Bringing pension transparency into the digital age
By turning complex pension costs into clear, actionable insights, BrightPensioen continues to set itself apart in the industry. This project showcases how smart digital tools can empower users, drive engagement, and reinforce a brand’s core values.
With the right mix of technology and user experience, even the most complex financial decisions can be made simple, fair, and transparent.
We love what BrightPensioen is doing for innovative and fair pensions so if you’re based in The Netherlands, go ahead and calculate your pension cost savings right here.
Looking for an interesting digital product to offer your customers?
At II.O, we help companies turn complex calculations and manual processes into intuitive digital products. Whether you need a custom tool, interactive product comparison, or a seamless data-driven solution, we can help.
